Practical systems for the work you do

"Hi [Name]! It was great meeting you at [Address] today. Did you have any questions about the home I can help answer?"

"Record a 30-second video thanking them for visiting, highlighting one feature they seemed interested in, and offering to show similar homes."

"Send market report for the neighborhood with 3-5 similar listings. Include: “Based on what you shared, I thought these might interest you...”"

"Hi [Name], this is [Agent] from the open house at [Address]. I wanted to check in - are you still actively looking, or was Sunday more exploratory?"

"If engaged: Schedule buyer consultation. If not responsive: Move to monthly nurture sequence with market updates."

"Send pre-consultation questionnaire covering budget, timeline, must-haves vs nice-to-haves. Research 3-5 properties matching their criteria to discuss."

"Tell me about what prompted your home search. What does your ideal living situation look like in 5 years? This helps me understand not just what you want, but why."

"Walk through their questionnaire responses. Ask clarifying questions: “You mentioned wanting 3 bedrooms - is that a firm requirement or could 2 with an office work?”"

"Based on what you are looking for, here is what the current market looks like in those areas. Homes in your range are averaging [X] days on market, and most are selling at [X]% of list price."

"Walk through the buying process step-by-step. Explain your role, what they can expect, and how you will communicate. Set expectations for responsiveness."

"Based on everything we have discussed, I am confident I can help you find the right home. The buyer agreement ensures I am fully committed to your success. Shall we move forward?"

"Pull comps, research neighborhood trends, check seller history on property. Prepare CMA and custom marketing proposal. Drive the neighborhood to note competing listings."

"Arrive early to walk the property. Note unique features, potential concerns, and staging opportunities. Take mental notes for pricing discussion."

"Before I share my thoughts, I would love to hear about your experience here. What made you choose this home? What are you most excited about in your next chapter?"

"Present CMA with confidence. Based on recent sales and current competition, I recommend pricing at [X]. Here is why this positions us for maximum exposure and strongest offers."

"Walk through your comprehensive marketing strategy: professional photography, video tour, social media campaign, open house strategy, agent networking, and digital advertising plan."

"I am confident we can achieve your goals together. What questions do you have before we move forward? [Address concerns] Shall we sign the listing agreement and get started?"